HappyFresh
STORYAn online grocery operator with on-demand delivery.
Technology advancement have made significant changes in the way we shop. The lines between the physical and digital realms are becoming increasingly blurred.
Internet penetration and accessibility have fostered to expand the online industry worldwide. People are embracing the power of online delivery platforms, Specially, the convenience afforded by purchasing goods and services online.
In 2015, HappyFresh, well known Jakarta-based online grocery delivery platform, entered to revolutionize the online grocery industry in Asia. They let customers order groceries directly from supermarkets or notable grocery stores around the city and the orders can be delivered to the doorsteps in as little as one hour.
HappyFresh is dedicated to providing a high-quality service to their customers, training their personal shoppers to select only the highest-quality items before dispatching their delivery drivers to beat the traffic and deliver the order on time.
To date, HappyFresh is now available in Indonesia, Malaysia and Thailand. Their goals are to become Southeast Asia’s largest food marketplace company with operations in all major, traffic-congested mega cities in the region. HappyFresh bolsters over 700 top retailers regionally such as Lotte, Tesco Lotus, Big C, Super Indo, Ranch market, Carrefour and Village grocer.
Adding value for retailers, HappyFresh offers customer insights as the customer segmentation and behavioral tracking enabling partners to improve a better customer journey and identify what works best, to staying ahead of the curve.
